How to create ads with AI.
From brief to reviewed creative.

1. Prepare a useful brief.

Collect the website URL, approved logo and product assets, audience, campaign objective and exact offer. Include evidence for any claim you want to use. List requirements such as dates, exclusions and restricted wording before requesting copy.

If you use Admoji’s website-derived brand profile, check that the extracted information is current. A website may include outdated campaign copy, multiple product lines or colors that do not belong to the item being promoted. Correct the brief before scaling output.

2. Research messages without inventing evidence.

Review your own customer questions and campaign results. Competitor creative can reveal how a category describes products and offers, but a live ad does not establish its profitability. Use that research to identify questions worth testing rather than copying another brand’s claims.

Admoji describes competitor creative research and brand intelligence in its product workflow. Your approved product evidence should remain the authority for what your new ads say.

3. Generate distinct concepts.

Specify what each concept should do: introduce the product, explain a benefit, answer an objection or restate a valid offer. Keep the objective clear enough that you can judge whether the draft meets it. Ask for meaningful variations rather than minor cosmetic changes with no testing purpose.

Admoji describes campaign creation across awareness, consideration, offer and retargeting stages. Use its brand settings, review the generated concepts and choose the ones that suit the audience. For a writing-focused brief, use the ad copy guide.

4. Review, export and preview.

• Check logos, product proportions, packaging and every word of image text.
• Verify prices, discounts, shipping terms, ratings and testimonials.
• Confirm rights for supplied and generated assets, including music or likenesses.
• Export the needed files and check each intended placement in the ad platform.
• Make sure the destination page matches the approved offer.

Admoji’s published image-creative export includes a ZIP and CSV. Confirm the exact export options for video. The free mockup builder can help communicate an image concept to reviewers, but its rendering is not an official placement preview.

5. Learn from the campaign you actually ran.

Record the concept, offer, placement, destination and success metric. Compare results with enough context to account for audience, budget and measurement differences. Use the findings to plan the next iteration; do not assume more generated files will produce more sales.

Meta describes AI transparency labels for advertising. Review current policies before launch and keep the final approval with your team. Meta’s AI ad transparency guidance.