Customize your Shopify checkout.
Every path, from free to full control.

What you can customize on every Shopify plan.

Every Shopify store — Basic, Grow, or Advanced — gets the checkout and accounts editor. It handles the branding layer: logo, colors, fonts, and layout. No app, no code, no Plus.¹ Here's the whole process:

1. Open your checkout settings. In the Shopify admin, go to Settings → Checkout.
2. Open the checkout editor. Under Configurations, click Customize next to your checkout configuration. The checkout and accounts editor opens — click the settings icon to see the style options.
3. Add your logo. Upload it, then set its width and left, center, or right alignment.
4. Set your colors. The editor exposes the header background and accent, the main content area, form fields, buttons, accents, and the order summary. You can also give the order summary a background color or image.¹
5. Choose your fonts. Pick heading and body typefaces from Shopify's available fonts.
6. Pick a layout. Choose between one-page and three-page checkout.¹
7. Save and test. Run a real test order. Colors that look fine in the editor can fail against your product photography in the order summary.

That's the honest ceiling of the free tier: it's a paint job. A good one — a checkout that matches your brand converts better than a generic one — but the structure, the fields, and the flow of the page are still Shopify's.

What checkout apps and extensions can add.

The next layer up is Shopify's checkout UI extensions — the system that replaced old-style checkout scripts. Apps built on it can add real functionality: product offers before and after purchase, custom banners and fields, header and footer content, address autocomplete, and client-side validation.²

You install these as apps from the Shopify App Store (or build your own), then position their blocks in the same checkout editor from section 01. The important nuance is where those blocks are allowed to go:

• Thank you and Order status pages — extensible broadly, including with app blocks. This is where post-purchase offers and surveys live.^2,3
• The checkout steps themselves — information, shipping, and payment. Extensions here are "available only to stores on a Shopify Plus plan," in Shopify's own words.³

So on a standard plan, apps get you upsell offers after the purchase and branding before it — but the checkout form your customer actually fills out stays stock.

What's locked behind Shopify Plus.

Shopify Plus is Shopify's enterprise tier, and deep checkout customization is one of its headline features. On Plus you get:

• Checkout UI extensions inside the checkout steps — custom content, fields, and logic on the information, shipping, and payment pages.³
• Advanced branding via API — the GraphQL checkout branding types, plus Checkout Blocks for making advanced branding changes without API calls.^1,2

The price: Shopify publishes Plus at $2,300 USD/month on a 3-year term, or starting at $2,500/month on a 1-year term, with a variable platform fee for more complex business structures.^6,7 For the brands it's built for — high-volume, multi-store, enterprise operations — that can be a fair trade. Plus is a lot more than checkout customization.

But if checkout control is the specific thing you're after, the math is stark: $27,600 a year, minimum, on a multi-year commitment. If you're not otherwise an enterprise operation, you're buying an enterprise plan for one feature.

Keep your Shopify store.
Run your own checkout.

There's a third option that most guides skip: keep Shopify as your storefront and catalog, and put your own checkout layer in front of the payment step. This is what Admoji does.

Your customers browse the same Shopify storefront. When they check out, they land on an Admoji checkout running on your own domain — like checkout.yourdomain.com — while every product, order, and customer syncs with Shopify in real time. Add a product in Shopify and it's instantly in Admoji.⁸

Because the checkout is yours, the customization question disappears. Nothing is gated by plan tier:

• A fully custom, Shopify-style checkout built for conversion, with smart routing and retry logic baked in.⁸
• One-click upsells and order bumps — inside the purchase flow, not just after it.⁸
• Your own merchant account — Stripe, Authorize.net, NMI, or any processor you want, instead of being limited to one platform's list.⁸
• A full CRM underneath — subscription billing, customer data, and funnel reporting in the same dashboard.⁸

Pricing is published: $79/mo + 0.35% of volume on the Launch plan, no long-term contracts, with a 14-day free trial and no credit card required.⁸ At $250k/month in sales that works out to $954/mo — against $2,300/mo minimum for Plus, before you've sold anything.

To be clear about the trade-off: this is a different architecture, not a Shopify setting. You're adding a second system that syncs with your store. If all you want is a logo and brand colors, section 01 is free and takes ten minutes. The third path is for stores that want what Plus offers the checkout — structural control, upsells in the flow, their own processing — without the enterprise plan around it.

Standard Shopify vs. Plus vs. Admoji.

Shopify columns from shopify.com and shopify.dev, observed Sept 3, 2026; Shopify standard-plan prices are monthly rates as published on shopify.com/pricing. Admoji column from admoji.com published pricing. If anything here is out of date, tell us and we'll fix it.

Common questions.